Hazlitt 1852 Vineyards has released its best-selling wine brands, Red Cat and White Cat, in a three liter Astrapouch. An innovative new packaging technology, the stand-up, refrigerator-friendly pouch is attractive to consumers due to portability and increased shelf life of the wine after opening. The Red Cat and White Cat Party Pouch also offers an eco-friendly reduction in packaging waste.
Additional benefits of this non-breakable package include faster chilling and offers no waste for at home or on-premise service by the glass. It provides a cost-effective and lightweight alternative when compared to four 750 ml or two 1.5L bottles.
The Red Cat and White Cat Party Pouches will be available in Connecticut, Delaware, District of Columbia, Florida, Maryland, Maine, Mississippi, New Hampshire, New Mexico, New York, Ohio, Pennsylvania, South Carolina as well as at Hazlitt 1852 Vineyard’s and Hazlitt’s Red Cat Cellars wine shops and online.
Red Cat is considered the number one selling domestic wine in New York State. Exceeding 200,000 cases in annual sales, the winery is seeking new distribution opportunities throughout the United States to expand the availability of its brands.
Additional information on the Astrapouch is available here.